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Redesigning Your Website for Conversion Optimization

As new, innovative ways of designing websites are invented, it becomes increasingly necessary to make changes to your website. A website that once looked stunning and up to date can overtime become disheveled and in need of a redesign. While your in-house designers may have been punching out some sections and adding some more, there comes a time when a total overhaul of the website is necessary if...[Read More]

Post-Download Asset Tracking as Part of a Content Marketing Strategy

Imagine if you had written an eBook and someone read the whole of it. How much would that be worth to you? Not much, right? While you may have had a connection established through that read, there would still be no information in your possession to help you make contact with that potential buyer once you release another eBook. You would have absolutely no information that could guide you on how to...[Read More]

Why You Should Use Behance for Web Design Inspiration

Every web designer knows the reality of a designer’s block when creativity comes with a pace slower than that of a tortoise. That is why having some go to places for web design inspiration is always a great plan, even for the most talented among us. By taking a look at another designer’s work, you can kick off your creative juices for the most out of this world web design ideas. Additionally, usin...[Read More]

The Difference in SEO For B2B Companies

Business-to-business (B2B) and business-to-consumer (B2C) markets are very different models. However, they have one thing in common; they grant brands with benefits specific to their needs. If you choose the right model, your company can profit from the sales and marketing progress it has been longing for. But, you should understand that B2B and B2C are handled very differently in numerous ways, e...[Read More]

What is SMM?

Social media marketing or SMM is a form of internet marketing which relies on social networking websites for its marketing activities. The primary objective of social media marketing is to develop content which can be shared by users in their various social networks. This is done in order to assist companies to improve the exposure of their brands as well as widening their customer reach. Social m...[Read More]

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